Is it time for preseason football already?

With the pigskin set to fly on Aug. 2 at the Pro Football Hall of Fame in Canton, Ohio, the National Football League Players Association announced it is taking a page from the blockchain playbook and working with a startup to help its members license products and be paid to provide content.

The startup is┬áSportsCastr, and the NFLPA has already purchased a minority stake in it. The union wants players to “provide commentary, livestreams and other content for [SportsCastr’s] FanChain platform, thereby earning revenue for themselves outside the games they play,” CoinDesk reported.

Not to mention revenue for the union. Read more here.

ThirtyK Staff
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